Netflix is gaining consideration within the Land of the Rising Solar with…. Japanese-language programming, Reuters reviews.
You see, Japanese sequence are drawing important consideration within the increasing market. Over the previous 4 years, the corporate’s subscriber base has doubled, and the streaming large has not too long ago launched a number of common Japanese-language reveals that distinguish it from native broadcasters.
Kaata Sakamoto, vp of content material for Japan, expressed satisfaction with the success of reveals like “Tokyo Swindlers”, “The Queen of Villains”, and the reality-romance sequence “The Boyfriend”, which have garnered appreciable viewership. Since Netflix started reporting viewing rankings in 2021, solely two English-language sequence, the live-action adaptation of hit “One Piece” and the fourth season of “Stranger Issues”, have topped these rankings in Japan.Sakamoto additionally famous that Japan has a robust demand for native content material, which is why Netflix continues to prioritize producing such programming. In September, Netflix introduced a five-year contract with Hitoshi One, the director of “Tokyo Swindlers”, a drama a few group of actual property scammers.
The expansion of streaming has led to elevated consumption of Japanese content material, with main leisure firms turning their consideration to their hits. For instance, Amazon has tailored Sega Sammy’s “Yakuza” recreation sequence, and reviews point out that Sony is in talks to amass media firm Kadokawa to strengthen its leisure portfolio.
Netflix has acknowledged that Japanese content material is its third-most-viewed non-English content material, following Korean and Spanish programming. Moreover, its anime choices have been watched greater than 1 billion instances worldwide final 12 months.
Netflix’s international subscriber base reached 282.7 million by the top of September, bolstered by the introduction of an ad-supported tier.
