Over the previous decade, social media has developed massively, shifting from a device to attach with others to a platform that always represents curated, filtered variations of our lives. This “filtered actuality” is now the main target of a brand new initiative by TikTok, aiming to restrict using appearance-altering results amongst youthful customers.
TikTok has announced new rules limiting entry to magnificence filters and different appearance-changing results for customers below 18, marking a step towards addressing considerations about their affect on younger individuals.
TikTok is placing limits on how customers below 18 can entry “sure look results.” The main points are a bit imprecise, leaving us to wonder if this transfer is genuinely aimed toward serving to younger individuals or simply bettering TikTok’s public picture. The platform can also be introducing new necessities for filters, making certain they disclose extra about how they alter somebody’s look.
On high of that, TikTok says it is “refreshing” its tips for creators in its Results Home to deal with the potential affect of those filters. Once more, it is not clear how significant these adjustments will likely be, so it stays to be seen if that is greater than only a PR transfer.
One other challenge TikTok is being attentive to is monitoring down and banning customers below 13. TikTok says it removes round six million accounts globally every month for suspected age violations. Now, it is exploring machine studying expertise to assist determine accounts doubtless run by underage customers. As soon as flagged, these accounts would then be reviewed by a moderator for affirmation.
Holding our neighborhood secure is our precedence and by the top of 2024, we can have invested almost €2bn globally in these efforts this yr alone.
– Christine Grahn, Head of Public Coverage & Authorities Relations at TikTok, November 2024
